Enjoy Luxury With Fendi Eau De Parfum

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By Nancy Brown


If you want to feel like a million dollars, it helps to wear something luxurious by a designer label. It doesn't have to be an entire designer outfit, though. Even just one small item, such as a Fendi eau de parfum, will add a little glamour to your life.

The Italian design house's story starts in 1918, when Adele Casagrand decided to open a shop in Rome. She focused on selling goods made of fur or leather. When she got married in 1925, she renamed her store to show her married name. In 1965 design superstar Karl Lagerfeld became the company's creative director and over the years, Fendi has grown into a leading fashion brand loved by celebrities.

Today the fashion house is renowned especially for its leather bags, including the Baguette. This small handbag became all the rage after it was featured on the popular television show 'Sex and the City'. While they produce ready-to-wear fashion collections, it's really accessories that the brand specializes in and you can buy exquisitely crafted shoes, watches, sunglasses, scarves and jewelry sporting the company's instantly recognizable geometric logo.

It was in 1985 that the fashion house followed in the footsteps of other leading designers by launching their own designer fragrance. Fendi was a feminine, floral eau de parfum with a hint of the Orient in its base notes. The combination of scents like rosewood, bergamot, rose, lily of the valley, jasmine, cedarwood, patchouli, amber and musk was an instant hit and more fragrances followed in its wake.

While a concentrated perfume is the strongest version of a scent, an eau de parfum is a more affordable option. Also known as an EDP, it contains in the region of fifteen percent of the oils that make up the scent, mixed into alcohol and pure water. This is still a strong formula and is a good investment because you only need to use a little at a time, making the bottle last for a long time.

Even cheaper than EDP is an EDT, or eau de toilette. Containing around 10 percent of the oils that make up the fragrance, this is also a lighter version of the fragrance. However, an EDT's scent fades more quickly than that of an EDP so you will go through a bottle more quickly.

Whether you should opt for an EDP or an EDT depends on more than your budget. A light, refreshing EDT is perfect for warmer weather. An EDP can be a bit too heavy for everyday wear, so it's best to reserve it for special occasions, for the evening or for the colder months. To avoid overdoing it, spray the scent into the air and walk through the mist it forms. This will engulf you in a subtle scent that won't be overpowering.

In 2006, fashion giant LVMH became the majority shareholder in Fendi. It discontinued all the fragrance lines that the house had released up to then, instead releasing several new ones. However, it's still possible to find a bottle of your favorite scent, including that original classic, by checking online auctions, estate sales or charity and second-hand clothing stores.




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