Corporate Parties In New York City

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By Sara Reighard


Often our company parties can get a bit dull, and if you are trying to plan a company event, it is wise to think a little bit outside the box. It doesn't matter whether you are organizing a product launch or hosting a corporate seminar or planning a festive employee party, the keys to success are the same.

1. Set The Scene

We've all heard realtors say, "location, location, location," and that is as true for event planning as it is for buying real estate. If your location is inspired, then your guests will be too. There's nothing less conducive to success than cramming people into a windowless conference room in a bland hotel. Select a cool location such as a Manhattan loft and you will provide a unique atmosphere that keeps guests relaxed and inspired.

Home Studios, Inc., for example, rents out two different loft-style apartments in Manhattan and both can accommodate 100 or more guests. The larger loft, with 4,000-square-feet, can handle up to 175 guests for a standing event and 125 for a seminar or sit-down dinner. The second loft is slightly smaller at 3,000-square-feet and can accommodate between 100 to 120 people depending on the type of event. Both lofts have fully equipped kitchens, a dedicated phone line for clients and wireless internet. In addition, the lofts feature soaring ceilings with tall windows, polished wood floors and many beautiful architectural features.

2. Provide Great Food & Drink

People not only need to eat, they usually love to eat, so one way to really spice up your event is to provide amazing food. It doesn't matter whether you are serving breakfast, lunch or dinner; there are great options for every meal. No one can get very excited about a donut or a plain turkey sandwich and a bag of chips. Consider serving a breakfast buffet and have a caterer create made-to-order omelets. For lunch, try a buffet with a variety of salads and a sandwich bar. You could also serve a chili bar or taco bar with a variety of toppings. Other options might include serving a theme meal, such as a Japanese theme or perhaps afternoon tea.

3. Know Your Message

When you are working on a party for the staff, it's all about relaxing and enjoying the time together. However, for an event for clients such as a seminar or the launch of a new product, your message is highly important. Sometimes we try too hard to make things so entertaining that we forget about why we are hosting the event. Your main message needs to hold center stage. Create a great presentation and be clear about what you want to share with your audience. Have plenty of employees on hand to answer questions and provide additional information.

4. For Parties, Provide Great Entertainment

If your event is basically a celebration for staff, then it is a great idea to include some type of entertainment. It's hard sometimes to get people to relax and mingle, so when there is something for them to do, it can be a great way to break the ice. If you have a close-knit team with bubbly personalities, something wild and fun like a talent show or a karaoke bar might be appropriate. For a quieter group, maybe some simple party games would be appropriate or even have a company come in and host a wine or beer tasting. Your fellow employees might have some great suggestions, so don't be afraid to ask.




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